Success at January Furniture Show
Birmingham 21-24 January 2018
Mlily continues its strong run into the New Year with continued success at the January Furniture Show.
“It was a great opportunity to show retailers how much we’ve grown,” comments Bob Badman, Director of UK Sales; “There’s a reason why our business has doubled year on year.”
Contributing to Mlily’s success was the unveiling of its brand new bed in a box series Aria. Using hybrid technology to combine mini-springs with superior memory foam comfort, the new product was a massive hit at the show.
Mlily also continued to build strength in its core Harmony range, which showcases its wide range of pocket spring and memory foam hybrid design.
“Like a shoe one size does not ﬁt all,” comments Pomi Khan, CEO of Mlily UK. “That’s why we offer a wide range of products with varying feels and price ranges, at a margin level that maximizes proﬁts for our retailers.”
Although the company has launched numerous high proﬁle public campaigns with its global partner Manchester United, Mlily’s commitment to its independent retailers still remains one of the cornerstones of its business model.